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  Real communication begins with a transmission of credibility – a reason for us to emphasize trend-resistant assets for over 20 years.

  Slide down for SELECTED CORPORATE CASES

for United Nations Climate Change Secretariat

• Organizational Brand Identity

  

  

  Heller & C creates a new Corporate Brand Identity for UNFCCC. A public-directed communication avoids using complicated acronyms and spells out ‘United Nations Climate Change’, adding the specific name of body, event or programme such as ‘Secretariat’, ‘Conference’ or ‘Clean Development Mechanism’. The new color code puts forward the official United Nations blue.

• • Play

for Flossbach von Storch

• Corporate Brand Identity

  

  

  In the course of the past 15 years Flossbach von Storch AG has grown into to one of Europe’s largest independent investment companies with an actual volume of more than 15 billion €. This success is founded on a strict consistent investment approach according to five investment principles. Heller & C declares the pentagon shape as the core element of a new Corporate Brand Identity. 

for City of Cologne

• Corporate Brand Identity

  

  

  The ‘nucleus’ of the Cologne coat of arms is the shield with the 11 ‘drops’ before the double-headed Roman Emperor Eagle. When Lars Heller redrew this authoritative icon he convinced the jury that commissioned the agency (this is on communication, 2001) to redesign the City’s entire Corporate Brand Identity.

for United Nations Volunteers

• Organizational Brand Identity

  

  

  The United Nations Volunteers (UNV) programme is the UN organization that contributes to peace and development through volunteerism worldwide. The corporate brand identity focuses on fast and clear recognition. The wordmark excludes any kind of moral symbolism. The UN should be perceived immediately as a legal and reliable representative of an official mandate.

for The Art Fund

• Corporate Brand Identity

  

  

  International art-dealing is the return mechanism of Lichtenstein-based ‘The Art Fund’. Heller & C creates a currency sign for art as one of the oldest and still most vital asset systems. The logo combines the shapes of inital letters A and F with the double line of monetary iconography – and is elected among Europe’s best brand signs.

for Wurzel Mediagroup

• Corporate Brand Identity

  

  

  The Southern-German Wurzel Mediagroup covers any thinkable production service from pre-press, programming and printing to publishing for online and offline media. Its successively integrated branches remain individual companies under a uniting umbrella. Heller & C creates an overall brand logo for quality as a common denominator. A precise visual grammar functions as a flexible framework for all communication matters of the mediagroup.

for Cantz

• Corporate Brand Identity

  

  

  Cantz, the renowned printing house has been based in Southern Germany for eight decades. The firm produces fine art catalogues for an international audience. Heller & C realizes a new Corporate Brand Identity including logo, claim, advertising, image and product brochures, website and signage system.

for Deltax

• Corporate Brand Identity

  

  

  Deltax is an account company with branches in Berlin, Cologne and Dresden. One service unit is specialized in the (tax) consultancy for foundations, galleries and many of Germany’s most renowned artists.

  For this reason Heller & C updated the name to ‘Deltax contemporary’ in the course of developing the entire Corporate Brand Identity programme.

for Lifta

• Corporate Brand Identity

  

  

  Germany’s market leader for chair lifts reorganizes its corporate brand identity. By order of the agency Tomahawk Heller & C develops a comprehensive visual concept focused on the established values of Lifta. A revamped swallow as a symbol for mobility and a stable wordmark are the core components of the new identity – embedded in an effective system that applies on all communication fronts.

for Green Climate Fund

• Organizational Brand Identity

  

  

  The purpose of the Green Climate Fund is to make a significant and ambitious contribution to the global efforts to combat climate change. Heller & C is asked to design a graphic framework that accompanies and supports the intricate political process. The assignment’s most important requirement is the option to establish a transparent but solid visual identity step-by-step.

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  Clients appreciate our combination of anticipatory strategy and crafted design. We advocate truth to material, logic and function.

  Slide down for SELECTED DESIGN PROJECTS

for Marcel Odenbach

• Catalogue Design

  

  

  Heller & C designed a catalogue for German artist Marcel Odenbach – published for the exhibition in Kunstmuseum Bonn that showed the artist’s paper works from the past four decades.

for Sicilian fish restaurant ‘i piscaturi’

• Branding and positioning

  

  

  Heller & C designs a new identity for a traditional Sicilian fish restaurant outside Palermo. The design is based on black and white photos of seaside sights around Sicily; the logo presents the fin of a typical Sicilian fish called ‘Lampuga’. An authentic soundtrack composed by Andreas Rheise for the website supports the emotional impact of the island’s maritime tradition.

• • Play

for Rosemarie Trockel

• Catalogue Design

  

  

  Germany’s most renowned art prize is the Kaiserring Award. When German artist Rosemarie Trockel got on the winners’ list Heller & C designed and produced the accompaning catalogue as well as the exhibiton’s communication material.

for Cologne City of the Arts

• Cultural campaign

  

  

  Heller & C convinces the Cologne tourist board to invest their annual communication budget for a cultural year in a lasting book rather than in a short-lived ad-campaign. The book is a subjective, cultural inventory of that moment in the City’s life – written, designed, produced by the agency – and successfully handed to influential opinion formers across a multitude of boundaries.

for Rudolf Klein

• Stationery design

  

  

  The renowned gold and silver smith workshop of Rudolf Klein represents an outstanding level of craftmanship and knowledge. To support the excellence of this reputation Heller & C creates a visual identity based on refined trend-resistent typography – similar to the iconography of exclusive watch making: small sized wordmark and an engraving alike embossing combined with selected, distinctive papers.

for Stiftung Stadtgedächtnis

• Branding

  

  

  The Historical Archive of the City of Cologne tragically caved in on March 3, 2009. The foundation ‘Stiftung Stadtgedächtnis’ manages activities and philanthropic efforts to restore damaged items. In collaboration with the agency Tomahawk Heller & C contributes the concept of a corporate identity and the design of the first publications to raise funding.

for Leiko Ikemura

• Award campaign

  

  

  Heller & C GmbH designed the announcement and communication items for the August-Macke-Award ceremony and the accompanying exhibition of Leiko Ikemura.

  The agency’s idea to produce separate posters for information and image allowed the artist to use the reproduction for other events.

for Kölnischer Kunstverein

• Event campaign

  

  

  Lumpenball, the carnival feast of ‘Kölnischer Kunstverein’ began in the 1920s. August Sander was part of a carnival celebrating artist group and portraied many of his costumed friends. Today the revival of the Lumpenball is advertised by Heller & C by a mechanism that involves an art work of a Cologne-based artist every year.

for Frances Scholz

• Catalogue Design

  

  

  Heller & C’s art direction for the catalogue ‘Frances Scholz – I give the world abstraction back’ focuses on an ideal reproduction of the presented paintings. The chosen typeface for titles and captions is developed for maps – a reason why it allows optimal readability in extremely small sizes – in support of the artworks.